
On Tuesday, Instagram introduced Instagram Stories, a new feature with remarkable similarities to Snapchat. Stories provides Instagram users with a place to share posts at a higher frequency. While Instagram photos are typically reserved for perfectly composed shots, Stories allows you to share the little moments that may not be as picture-perfect....
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Have an eCommerce Site? Here’s a Handy SEO Checklist
SEO is similar in all industries and for all types of companies, but there are things...
Continue ReadingHow to Reinvent the Customer Experience to Increase Customer Lifetime Value
Customer retention matters. Research continues to reveal that it’s better to retain a customer rather than...
Continue ReadingGrowth-Hacking 101
Growth-hacking is more than just the latest buzzword to sweep through the marketing world. Instead, it’s...
Continue ReadingPushing Boundaries with Video: 6 Steps to Make a Video That Works
Video is one of the most discussed marketing tools around, and certainly one of the most...
Continue ReadingWhy You Should Invest in Video Marketing to Grow Your Business
In the rapidly evolving landscape of marketing, businesses are constantly required to come up with improved...
Continue ReadingDoing Good by Doing Well: 6 Digital Tools for Social Entrepreneurs
As a social entrepreneur, I love finding companies and products that help me give back to...
Continue Reading5 Ways to Improve Your Online Presence
While there is little marketers can do about the upheaval caused by changes to search engine...
Continue ReadingThe Right (and Wrong) Way to Do Social Media
Nearly all marketers agree on the importance of social media marketing for business growth. And considering...
Continue ReadingEmployees Are What Make a Company Valuable
What is the element of your company that makes it the most valuable to you? It...
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